Can Your App Handle A Holiday Bashing?

blitz-holiday-bashing

Black Friday giving your app a black eye? Are you worried that the surge of crazed holiday shoppers won’t be able to access your content? And maybe even take their hard earned dollars elsewhere because of a scaling issue? Don’t miss out!

The Time To Prep Your Site For The Next Wave Of Shoppers Is Now

We don’t need to tell you, we’re sure you already know: Black Friday has been increasingly a bigger and bigger online shopping event with each passing year, and it doesn’t look like it’s going to let up anytime soon. All the more reason you should batten down the hatches on your online apps to ensure their durability when they need to scale.

Many online merchants and content providers find themselves overwhelmed by the amount of visitors to their site during these peak shopping periods to the detriment of their app’s performance, and reputation. A few extra hits, and now their app is goin’ down.

So How Do You Get Your App Back In The Ring?

Run a lengthy rush with at least 5x the normal number of expected users. This ensures your app can handle the expected, and the unexpected this holiday season. Surprise customers are great, but not if you miss out on delivering to them because they crashed your site.

The Expected:

You have a normal number of visitors that regularly hit your site, and you may be expecting a bit of a spike in traffic this holiday season. The first step is getting your app up to the lightweight standards of your expected, every day activity. If your app can’t handle that, we shudder to think what will happen if your marketing team is successful in promoting your app to new/current users.

The Unexpected:

So you are expecting a little bit more traffic… but what if there’s a successful ad campaign or promotion that brings an unprecedented amount of visitors to your site? Are you ready for that? Don’t let a downpour of unexpected visitors catch you off guard. Stay on your toes, and load test for numbers that are significantly above the amount of visitors you expect.

Training Your App For The Holidays

Your app needs some practice. It needs to go to some sparring matches before it tries to throw down with the big holiday numbers. And for just such practice, you have at your disposal: load testing from the cloud.

What better way to mimic a holiday rush blasting servers than a pre-holiday Blitz Rush to iron out the wrinkles in your framework? If you’re using this year as a test run so you’ll be ready for next year, by then it will be too late. The web app and web consumer changes too quickly for that plan to work, so test now, test thoroughly, and get your app ready for Round 2.

Test, not only for the numbers, but also for the duration of high traffic periods. Handling X number of users for 1 minute can have very different results from handling X number of users for 24 hours.

Be thorough. Test generously, and get your app ready for the holiday Rush.

Benefits Of Load Testing Your App For Black Friday 2014

Black Friday

Black Friday is swiftly approaching, along with promotional offers, record blasts of traffic, and unprecedented online sales for your business. At least, that’s why we’re in business, right? Well, we’re here to make sure your app stays in business as it faces your swarms of adoring customers. Have you already load tested your site? Great! Have you tested it under the assumption that bargain shoppers will give you more than you bargained for this shopping season? It’s time to test again, and here’s why:

The Stats On Black Friday Are Out, And They Indicate Shoppers Will Stay In

Here’s what Time had to say about last year’s shopping trends: “The decline in shopping at the mall was counterbalanced with the continued rise of e-retail purchases. Online sales got off to a great start for the holidays, with a 17% increase on Thanksgiving and Black Friday compared to the year before. But things slowed down toward the end of the season, which, according to comScore, saw an overall 10% increase in online sales over the 2012 season.

Studies from previous years even show that in-store shoppers will check prices online while they’re in the store. So even if your customer visits your brick and mortar location, your app needs to be the best it can be when those large numbers of shoppers bombard your network. Beyond simply comparing prices, they will also be researching products, reviews, coupons, and sales. Your websites and apps are about to become high-traffic areas.

Don’t Let Black Friday Get The Best Of You

Your users deserve your best, and it’s no secret that load testing your site will help you do just that. With a prime opportunity to reach your new and existing customers, you’ll want to give your site the performance that it needs.

Drive traffic to your site with confidence, and load test your site today with Blitz.

Can your app handle a holiday bashing?

Benefits Of Testing From The Cloud

Load Test

So, you want to see what it’s like to have a large amount of visitors hit your website… How do you test that? You could go buy a bunch of expensive hardware, and install some cumbersome software, or you could wing it and see how your site performs under the stress… Ridiculous? We thought so too.

Today, we’ll be talking about some advantages of load testing from the cloud.

The feeling of relief, A light breeze on a warm day, a fire on a cold night, the sensation of a burden being lifted. This is the experience of the weary developer who discovers all he needs to have in order to load test his website is a login, password, and an accurate test configuration. No bulky, harddrive consuming software. No additional server room in the back to provide him with horsepower.  And, there’s the added benefit of actually being able to test the capacity of his site against visits from people all over the world, not just unrealistic simulations from his luxurious internal network.

Load test your site with Blitz today and find out if your app can handle your audience.

Here are the benefits of testing from the cloud:

Testing your application from your own network is testing in a vacuum. Even if you can generate the traffic, your simulation is benefiting from the direct-line access you’d expect from being on-site. The real-world traffic your site will encounter will originate from multiple locations, sometimes locally, sometimes nationally and even globally, but your audience will most likely not be originating from your internal network. Testing from the cloud gives you the benefit of a more realistic scenario in which your simulated load is actually originating from multiple locations and making its way to your endpoint to provide the most realistic test results possible.

Testing from the cloud not only provides more realistic results, it’s a simpler solution for your company moving forward. You use cloud service instead of creating an in-house solution, acquire the best possible test results, and can focus on the bigger picture of reaching your audience and delivering content and making money.

You can schedule your tests to be recurring, at certain times, and push different amounts of traffic. Need to know how your app responds to 1000 users at 2am in your time zone, but don’t want to be sitting in the office to push the “run test” button? No problem, that’s what scheduling is for. With cloud-based testing, the world is at your fingertips, and you can set it up to test without you.

In addition to timing your tests, you can set up your tests from anywhere. Because this cloud based service is online, your login and password will get you into your test configurations, whether you’re at the office or not.

These are a few of the major advantages of testing from the cloud, and we hope you have found them helpful.

Sign up for Blitz today, and discover first-hand why load testing from the cloud is the best solution for your web app.

Give Yourself Credit – And Get Your Tests Rolling

Sprint and Rush

You have some tests to run and a limited amount of credits to make them happen. How do you best leverage the Sprint and the Rush? What is the difference between the two, and how are they going to help me prepare my web app for what’s ahead?

When you’re done reading this article, you’ll be able to load test your site with confidence, knowing that you’re getting the most out of your Blitz credits.

There’s always that nervous tension that comes about whenever you’re about to spend something of value. When economic strings are tied to a task, you want to ensure that you’re getting the most mileage out of each action you take. No one wants to look back at a job and say “I could have done better,” or “I wish I had done that differently.” We understand that here at Spirent, and we want to help you get the most Blitz for your buck.

How To Best Leverage Sprints And Rushes

Now we’re going to give you a tactical strategy for attacking your website with virtual users from multiple locations all at once to test your scalability. Ready? Let’s go:

Step One: The Sprint

Sprints are like having your own personal reconnaissance team. Use the Sprint to check to see if your endpoint or resource is valid, and that you’ve configured your request, request headers, and cookie correctly. In short, you can use the Sprint, free of charge, to make sure your Rush is ready for take-off. The Sprint will help you ensure your credits will be of good use when you spend them on a Rush.

Step Two: The Rush

Now that you have your settings configured and functioning properly in your Sprint, Rushing is as simple as hitting the “replay” button. From here, you will be able to change your Sprint to a Rush and adjust your settings to the standards of your final test. You can run your configured Rush as a one-time load test, or schedule it to recur on a regular or irregular basis.

Step Three: The Results

Now that you’ve laid the groundwork with a Sprint, hit “replay,” and run a Rush on your web app, it’s time to take a look at the results. After you’ve run your test, you can see in-depth analytics on the performance of your web app under the conditions of your test(s).

By tactically Sprinting first and Rushing second, you can “look before you leap” and ensure that you squeeze every last drop of Blitzing power out of those wonderful credits. Get the results you’re looking for efficiently, and Sprint before you Rush.

Running low on credits? Pick up more credits here.

Blitz is a Pivotal Tool for Today’s Web Developers and Engineers

blitz-logo-blog

Load testing is a developer’s best friend when it comes to kicking the tires on your web applications. You’ve created an amazing product with a slick interface and your design is flawless. You are certain the end user will drink in the experience you have created like it was the very nectar of life. But just how many end users can your web application handle before the experience you created buckles to a slow crawl? Or worse: stops working altogether…

Nobody wants to think about that, but you should: because that’s the only thing your customers will be thinking about when they can’t access your content. That is, if they haven’t already forgotten about you and moved on.

Response Time

Testing your website with Blitz is as essential to your application’s success as the benefits of the application itself.  With Blitz, you have the ability to test the capacity and scalability of your applications before your customers do, enabling you to intercept problems and correct them before your users’ experience suffers the consequences.

Don’t risk your reputation, lose your customers, or miss opportunities to gain new ones. Don’t leave your application untested. Use Blitz today and know your limits so your customers don’t have to.

Blitz Scalability: Can Your Site Handle It?

“Ever seen a grown app cry?” Well now you can. How much stress can your site handle before it can’t take the pressure? Wouldn’t you like to know how your application fares in extreme conditions before you have a high stakes, real-world crash course?

Studies and blogs are flying out the door on site load times being a major killer in conversion. Did you know that a 1 second delay can have double digit negative results on conversion? People just don’t want to wait for poor performing sites when there are so many other options to purchase or get the same service as yours.

Deal a day sites and major eCommerce sites such as Amazon and eBay also have to test their performance. Thousands of dollars hang on the performance quality every minute.

You’re thinking, I don’t have that much traffic on my site.. you will, one day, and it’s better to test the performance as you grow then after the fact and you are cleaning up the mess of a site being down.

Blitz can help you see just how much your site can handle, and if your site has enough bandwidth to handle high volumes of customers, from different regions, all at once. Does your performance suffer or does it handle hundreds of thousands with the same quality of experience as a single user hitting the system alone?

Use Blitz to ensure that your application can scale to your audience without sacrificing quality. Systematically create lab-quality testing of your web applications and gain the confidence that your website can take on any traffic your audience can dish out.

Advantages of Load Testing From the Cloud

So you’re a developer and you want to load test your site. Good thinking. But you don’t want to install cumbersome local software onto your own hard drive to make this test possible. We understand. That’s why we created Blitz in the cloud, so you can load test your site from an online interface without the high costs of software licensing and it taking up space on your computer.

Blitz makes it easy to create an account, sign up for a subscription plan that suites you and begin load testing your website, APP or API. The SaaS model is fast, easy and convenient for website developers that load test on a regular basis as well as intermittently. With the Multi-region feature, developers can choose from several regions in the cloud to originate their traffic for each test. Need to know how scalable your site is for traffic from Japan, Australia or California?  We’ve got you covered. Need other regions? Choose from our menu of 8 regions – all available with a monthly subscription. Load test up to 200,000 concurrent users at once from various regions around the world in minutes.

Finally, the cloud gives you the ability to schedule individual or recurring load tests, so you can be doing other things while your tests take place, precisely when you want them to, without having to lift a finger.  Blitz – Can your APP handle it?

Multi-Region

Performance Tests

Now you can get a detailed visibility on how your page will perform for your clients. With Blitz Performance Tests you can check how well your page is loading from different locations around the world.

Response Time

Blitz provides results containing rich diagnostic information, so you can understand the end user experience and track performance of individual HTML components such as CSS, JavaScript  and images.

The results include the performance data – containing waterfall charts of resource loading, status and response times for all components.

Performance Data

You can also check a detailed analysis with descriptions of problems found and suggestions for remediation.

Performance Analysis

Don’t waste your clients time! Verify how your website is performing at www.blitz.io. Sign up now and test out our Starter plan free for 14 days!

Load Testing Too Late: Brand Reputation (Pt. 5 of 5)

Brand Reputation

Brand Reputation

In this final post, we will discuss how all of these factors contribute to build or harm your brand reputation, and how you can stay ahead of potential disasters so you can stop them from happening. Today, online users are not loyal to one brand, one product or one company. They want information fast and on-demand. If your site can’t handle the traffic or crashes due to other issues, the opportunity is missed. We’ve all heard word of mouth is the best advertiser, but negative word can travel fast!

Blitz can help you prepare your app to be the talk of the town in the best possible sense. You want people to have a flawless interaction with your website, Blitz can help you make that happen. With all that Blitz has to offer, you may be thinking to yourself “what’s the rush?” but the fact of the matter is, it’s imperative to get ahead of your problems before they become fiasco’s that are impossible to clean up.

Your app isn’t just kind of a big deal, IT IS a big deal, right? And when big deal numbers start heading your way, you want the security of knowing that Blitz has helped you prepare for whatever your traffic can dish out. Listen to those people on the streets talking about your product. They’re saying how hip, cool, and, functional it is. At least, that’s what they’ll be saying if they aren’t whining about how slow it loads.

Bring your app to the mountain before the mountain comes to your front door. It’s really that simple. When your brand is at stake, don’t take unnecessary and costly risks with your user experience, your conversions, and your revenue. Train up your app using Blitz like a personal trainer, building up the strength of the site, and burying the competition. A few simple tests can show you the limits of your scalability. Whether or not you want to push those limits further is up to you, but if you’re expecting a mountain, you need to make sure your app can climb it, and climb it quickly, because your customers won’t wait long before finding out if a competitor can scale the mountain faster.

Trust takes time to build, but can be dashed in an instant. For web apps, your users care about access. If they can’t access your app, your app, for all practical purposes, does not even exist. The slower the load, the lower the chances of people choosing your app or service, but more importantly, the lower the chances you will have of gaining your users’ trust. Your app is loading a little slow? Your user is starting to worry about you. If you can’t load the page, will you be able to deliver? Don’t leave room for that kind of doubt. It only takes a second.

So what are you waiting for? Don’t use your audience as the lab rat to see if your web app is scalable, let Blitz do that legwork for you before it costs you your reputation. Try a free 14 day trial of Blitz today at www.blitz.io, or get signed up on one of our affordable subscription plans. Test today so you can seize the public tomorrow!

Load Testing Too Late: Bad User Experience (Pt. 4 of 5)

Bad User Experience

Our previous examples of the Abandoned Cart and Loss of Revenue focus on the economic side of an untested website. In this post, we will cover the experience from the user’s perspective. A bad user experience doesn’t just reflect poorly in your bank account, it reflects badly on you and your brand. A single bad user experience can do irreparable damage. Users who have bad experiences are more likely to post online about the experience than those who have good experiences. Additionally, with each bad experience a user encounters on your website, he or she becomes less and less likely to want to come back. In fact, not coming back is pretty standard user behavior after having a bad experience.

Need for Speed: 40% of users will abandon a website if it takes more than 4 seconds to load. As we have touched on before, users have no time to waste when it comes to surfing the web, using online apps, or trying to access your (yes your) website. Consistently poor performance will leave a permanent dent in your business.

Online, your user interface isn’t just a presence, or a decorative installment, it’s your customer’s entire experience with your brand and your product. You need it functioning at 100% capacity 100% of the time. Running Rushes with Blitz will help you see if you’re measuring up to your customers’ expectations.

We used an aggressive picture of a mallet destroying a keyboard to indicate frustration, but in a real life scenario, most people don’t take it out on the computer anymore, they recognize when it’s a website that isn’t functioning properly instead of shooting the messenger. And after they’ve figured out your website is the problem, what do they use instead of a mallet? Discussion forums. We’ll talk more about that when we get to Brand Reputation.

For right now, let’s consider how fast you want your content when you’re browsing the web or using an app. Do you want to wait 5 seconds for it? WILL you wait 5 seconds for it? Or wouldn’t you rather have it in 1? The online market is like a close race where a difference in mere seconds could determine whether a customer takes your product over a competitor’s, and it all has to do with access. If your app solves a problem, your customer wants it solved now. If your product is the fountain of youth, but it takes 100 years for your customer to gain access, you will lose traffic to the vendor who can provide wrinkle cream seemingly instantaneously. While a second or two may not seem like a big deal, to your customer’s expectations, it’s the only thing that matters.

So how do you fix it? Well, like the beginning of any great problem solving adventure, you must first know there is a problem. Sure your website runs fast when no one is looking, but does it scale when your audience does? Load test your website before your app gets popular and you may just find out how poorly your website handles said popularity. Blitz can help you do this by first sending a “Sprint” to make sure the path for your traffic is valid and will function to your specifications. Once you’ve paved the way with a “Sprint,” then it’s time to “Rush” your website or app with the desired level of traffic. This is your benchmark, your window into the future, and your shot at fixing your website before it ever breaks. Make sure your website loads fast enough, make sure your app is strong enough, and make sure you don’t lose a single customer to a failed attempt at scalability.

Now that you have some information about bad user experience under your belt, try Blitz free for 14 days at www.blitz.io.

Load Testing Too Late: Brand Reputation (Pt. 5 of 5)